{"id":18858,"date":"2015-08-07T10:10:04","date_gmt":"2015-08-07T10:10:04","guid":{"rendered":"http:\/\/www.dandavats.com\/?p=18858"},"modified":"2015-08-07T10:10:04","modified_gmt":"2015-08-07T10:10:04","slug":"unveiling-partnership-between-iskcon-desire-tree-and-naimisa","status":"publish","type":"post","link":"https:\/\/www.dandavats.com\/?p=18858","title":{"rendered":"Unveiling Partnership between ISKCON Desire Tree and Naimisa"},"content":{"rendered":"<p><img decoding=\"async\" src=\"https:\/\/lh3.googleusercontent.com\/-W86lZAdHAi4\/VcSDp4brUiI\/AAAAAAAAR5o\/AXgFSQOpomM\/s0\/2015-08-07_12-08-39.jpg\" alt=\"\"  align=\"left\" \/><\/p>\n<p class=\"MsoNormal\" style=\"margin-right:0in;margin-bottom:12.0pt;margin-left:0in\"><span style=\"font-size:10.5pt;font-family:&quot;Segoe UI&quot;,sans-serif;color:black\" lang=\"EN\">Today ISKCON Desire Tree&nbsp;<\/span><span style=\"font-size:10.0pt;font-family:&quot;Segoe UI&quot;,sans-serif;color:darkgreen\" lang=\"EN\">( ISKCONDesireTree.com )<br \/>\n<\/span><span style=\"font-size:10.5pt;font-family:&quot;Segoe UI&quot;,sans-serif;color:black\" lang=\"EN\">unveiled a partnership with Naimisa, allowing devotees to access 24,000 + classes on their cell phones worldwide.<br \/>\n<\/span><u><\/u><u><\/u><\/p>\n<p class=\"MsoNormal\" style=\"margin-right:0in;margin-bottom:12.0pt;margin-left:0in\">\n<span style=\"font-size:10.5pt;font-family:&quot;Segoe UI&quot;,sans-serif;color:black\" lang=\"EN\">ISKCON Desire Tree was founded in 2003 by Vaishnavaseva Dasa (RNS) and currently has 21 full-time devotees adding and managing available content on the site. Naimisa was<br \/>\n founded in 2014 by Venu Madhava Dasa (RNS) and wife Kala Nipuna Devi Dasi (BTS).&nbsp; Venu Madhava, a former Vice President at Barclays Bank, upon moving to Alachua, partner<\/span><span style=\"font-size:10.0pt;font-family:&quot;Segoe UI&quot;,sans-serif\" lang=\"EN\">ed<\/span><span style=\"font-size:10.5pt;font-family:&quot;Segoe UI&quot;,sans-serif;color:black\" lang=\"EN\"><br \/>\n with a former Morgan Stanley Vice President, Lilananda Dasa (ACBSP), in order to expand and improve Naimisa.&nbsp;<br \/>\n<\/span><u><\/u><u><\/u><\/p>\n<p class=\"MsoNormal\" style=\"margin-right:0in;margin-bottom:12.0pt;margin-left:0in\">\n<span style=\"font-size:10.5pt;font-family:&quot;Segoe UI&quot;,sans-serif;color:black\" lang=\"EN\">Venu Madhava explained they wanted to partner with someone who understood the growing popularity of cell phones over computers to access the Internet, and felt the need for<br \/>\n an app tailored to devotional audio in order to fulfill our primary need to hear devotional content anytime, anywhere. That\u2019s why he invested his Wall Street business and technical knowledge in Naimisa.<br \/>\n<\/span><u><\/u><u><\/u><\/p>\n<p class=\"MsoNormal\" style=\"margin-right:0in;margin-bottom:12.0pt;margin-left:0in\">\n<span style=\"font-size:10.5pt;font-family:&quot;Segoe UI&quot;,sans-serif;color:black\" lang=\"EN\">Lilananda has built a reputation of leadership in the technology industry since the late 1980s.&nbsp; He worked at Smith Barney for five years and later for Morgan Stanley as<br \/>\n an officer of the firm for over ten years, in the areas of global contract negotiations, leading edge technology implementation, and general management. He fills a much needed role as a marketing and relationship management person for Naimisa.<br \/>\n<\/span><u><\/u><u><\/u><\/p>\n<p class=\"MsoNormal\" style=\"margin-right:0in;margin-bottom:12.0pt;margin-left:0in\">\n<span style=\"font-size:10.5pt;font-family:&quot;Segoe UI&quot;,sans-serif;color:black\" lang=\"EN\">Vaishnavaseva says: \u201cWhen we noticed our viewership of over 200,000 a month rapidly changing from personal computers to portable devices such as iPhones and iPads, we understood<br \/>\n that we had to quickly evolve with the times.&nbsp; So when Lilananda and Venu Madhava approached me to present Naimisa, I immediately recognized an opportunity to take Krishna Consciousness to every town and village in a very objective and quick manner, and in<br \/>\n a way we can measure it.\u201d<\/span><u><\/u><u><\/u><\/p>\n<p class=\"MsoNormal\" style=\"margin-right:0in;margin-bottom:12.0pt;margin-left:0in\">\n<span style=\"font-size:10.5pt;font-family:&quot;Segoe UI&quot;,sans-serif;color:black\" lang=\"EN\">The integration between ISKCON Desire Tree and Naimisa is now complete. The new and improved Naimisa is now available for free in the<br \/>\n<a href=\"https:\/\/itunes.apple.com\/us\/app\/naimisa\/id900566208\" target=\"_blank\">App Store<\/a> and the<br \/>\n<a href=\"https:\/\/play.google.com\/store\/apps\/details?id=com.naimisa.naimisa\" target=\"_blank\">Play Store<\/a>.&nbsp;<br \/>\n<\/span><u><\/u><u><\/u><\/p>\n<p class=\"MsoNormal\" style=\"margin-right:0in;margin-bottom:12.0pt;margin-left:0in\">\n<span style=\"font-size:10.5pt;font-family:&quot;Segoe UI&quot;,sans-serif;color:black\" lang=\"EN\">Lilananda says: \u201cWe have an ambitious expansion planned for Naimisa.&nbsp; Our goal is to make Naimisa the companion app for bhakti practitioners anywhere in the world and in<br \/>\n all major languages.&nbsp; In addition, it is an easy way to introduce new members to the Krishna Conscious Philosophy.&nbsp; No matter where they are, even in places where there are no devotees or the temple is too far, they will have access to Krishna conscious content<br \/>\n through Naimisa.&#8221; <\/span><u><\/u><u><\/u><\/p>\n<p class=\"MsoNormal\" style=\"margin-right:0in;margin-bottom:12.0pt;margin-left:0in\">\n<span style=\"font-size:10.5pt;font-family:&quot;Segoe UI&quot;,sans-serif;color:black\" lang=\"EN\">The ISKCON Desire Tree partnership should give Naimisa a big boost in visibility, while the new and revamped app should make it easier for users &#8212; especially new users &#8212;<br \/>\n to navigate different types of content and content sources. These improvements come close on the heels of a broader makeover, intended to make Naimisa an indispensable spiritual app.<u><\/u><u><\/u><\/span><\/p>\n<p class=\"MsoNormal\" style=\"margin-right:0in;margin-bottom:12.0pt;margin-left:0in\">\n<span style=\"font-size:10.5pt;font-family:&quot;Segoe UI&quot;,sans-serif;color:black\" lang=\"EN\">For more information and partnership queries please email <a href=\"mailto:feedback@naimisa.com\" target=\"_blank\">feedback@naimisa.com<\/a><\/span><span style=\"font-size:12.0pt\"><u><\/u><u><\/u><\/span><\/p>\n<p class=\"MsoNormal\" style=\"margin-right:0in;margin-bottom:12.0pt;margin-left:0in\">\nApple Store: <a href=\"https:\/\/itunes.apple.com\/us\/app\/naimisa\/id900566208\" target=\"_blank\">https:\/\/itunes.apple.com\/us\/<wbr>app\/naimisa\/id900566208<\/a><u><\/u><u><\/u><\/p>\n<p class=\"MsoNormal\" style=\"margin-right:0in;margin-bottom:12.0pt;margin-left:0in\">\nGoogle Play: <a href=\"https:\/\/play.google.com\/store\/apps\/details?id=com.naimisa.naimisa\" target=\"_blank\"><br \/>\nhttps:\/\/play.google.com\/store\/<wbr>apps\/details?id=com.naimisa.<wbr>naimisa<\/a><u><\/u><u><\/u><\/p>\n<p class=\"MsoNormal\" style=\"margin-right:0in;margin-bottom:12.0pt;margin-left:0in\">\nDemo Tutorial: <a href=\"https:\/\/www.youtube.com\/watch?v=3qPMRmDCTnk&amp;feature=youtu.be\" target=\"_blank\"><br \/>\nhttps:\/\/www.youtube.com\/watch?<wbr>v=3qPMRmDCTnk&amp;feature=youtu.be<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p><img decoding=\"async\" src=\"https:\/\/lh3.googleusercontent.com\/-W86lZAdHAi4\/VcSDp4brUiI\/AAAAAAAAR5o\/AXgFSQOpomM\/s0\/2015-08-07_12-08-39.jpg\" alt=\"\"  align=\"left\" \/>Naimisa: The integration between ISKCON Desire Tree and Naimisa is now complete.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[72],"tags":[],"class_list":["post-18858","post","type-post","status-publish","format-standard","hentry","category-message-board"],"_links":{"self":[{"href":"https:\/\/www.dandavats.com\/index.php?rest_route=\/wp\/v2\/posts\/18858","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.dandavats.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.dandavats.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.dandavats.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.dandavats.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=18858"}],"version-history":[{"count":1,"href":"https:\/\/www.dandavats.com\/index.php?rest_route=\/wp\/v2\/posts\/18858\/revisions"}],"predecessor-version":[{"id":18860,"href":"https:\/\/www.dandavats.com\/index.php?rest_route=\/wp\/v2\/posts\/18858\/revisions\/18860"}],"wp:attachment":[{"href":"https:\/\/www.dandavats.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=18858"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.dandavats.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=18858"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.dandavats.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=18858"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}