ISKCON at 50: How India’s bhakti movement manages its finances.
ISKCON is famous for its vegetarian food which is also distributed free on special occasions. Last year ISKCON Juhu distributed more than 10 lakh plates of prasadam meal and 60 lakh cups of halva in and outside the temple premises. The prasadam meals are also distributed to the underprivileged during several festivals, as part of Anna Dan Seva initiative during Makar Sankranti, at temple anniversary celebrations and other occasions.
“We are able to give free prasadam meals due to donations that we receive from devotees,” says Mukund Madhav Das, vice president, ISKCON, Juhu. Some of its most celebrated devotees offer their services either through dance and music and funds thus raised are donated to the temple. There are generous donations too made by the devout who visit the temple regularly either through cash or kind or by paying for services such as feeding cows, for free meals for the needy, etc. The temple also raises funds through sale of religious books, its restaurant Govinda in the premises, snacks and bakery shop and gift shop.
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