“Outside devotees, the devotees who are outside Vṛndāvana, they are studying the inhabitants of the Vṛndāvana, how great they are. But the inhabitants of Vṛndāvana, they don’t care to know how great is Krishna. That is the difference. So our business is simply to love Krishna. The more you love Krishna, the more you become perfect. It is not that it is necessary to understand Krishna, how He has created. The things are mentioned there. Krishna is explaining Himself in the Bhagavad-gīta so much. Don’t bother very much to know Krishna. That is not possible. Simply increase your unalloyed love for Krishna. That is perfection of life.”
(Srila Prabhupada Lecture, Los Angeles, April 23, 1973)