By Sri Ramadasa
We are unabashedly ecstatic to announce that the Bhadra Campaign has launched in India with a resounding success this year! The full moon of good fortune rose on Bhadra Purnima, which was on 24-25 September 2018, *with 4485 sets of Srimad Bhagavatam* being donated to homes, offices, schools, libraries, prisons, and hospitals located across India. Devotees even distributed sets of Srimad Bhagavatam to eminent personalities and current gurus of other Vaishnava Sampradayas in India to enhance the glory of Srila Prabhupada. BBT India will soon send special certificates of appreciation to all the participating temples to recognize their sincere contribution to this campaign.
Highlights:
. ISKCON Juhu held a series of lectures on the Glories or Srimad Bhagavatam by HH Bhakti Rasamrita Swami Maharaja.
. ISKCON Kolkata organized a special program on glories of Srimad Bhagavatam.
. ISKCON Chowpatty conducted a special Srimad Bhagavatam Maha Yagna
. At ISKCON Seshadripuram, Bangalore, HH Bhakti Madhurya Govinda Swami Maharaja personally gave the Bhagavatam sets to the Vice Chancellor of University of Agricultural Science, GKVK, Bangalore, and the heads of Institute of Nagarjuna College.
All the participating ISKCON Temples in India surpassed the goals they had set for this campaign with the enthusiastic support of BBT India and the blessings of Srila Prabhupada. Many temples arranged special programs so that everyone could hear more about the glories of Srimad Bhagavatam from senior devotees. Working together as a team, ISKCON Temples in India as a whole surpassed the country goal of 3000 sets by nearly 50%! This proves once again the merit of setting specific goals and strategically organizing book distribution as an effective preaching strategy to increase outreach in ISKCON. Let’s carry this momentum forward to the upcoming December Marathon!
The Bhadra Campaign coordinators are most thankful to all the devotees who participated in this Campaign, as donors, recipients, organizers, or facilitators. In particular, we express gratitude to HG Bhima Prabhu of BBT India for direction and encouragement, and HG Vaisesika Prabhu of ISKCON of Silicon Valley for the inspiration to pursue this campaign for the pleasure of Srila Prabhupada. We are also indebted to HG Vaisnava Seva Prabhu and the ISKCON Desire Tree team for the express support and coordination they provided for creating video content and managing online presence.
“I am always happy to hear of increasing book sales. These reports are very encouraging to me. Our real business is to print and distribute books. By doing this business, you are all becoming recognized by Krishna.”
— Srila Prabhupada, Letter to Srutadeva, Melbourne 19 May 1975
